Mobile Marketing For Retailers
Today's consumers are increasingly using their mobile phones to access product information, make purchasing decisions and carry out transactions
Deliver targeted messages - context, timing and location
Create communities around mobile internet and loyalty programmes
Track and understand consumer response
Mobile service templates to ensure rapid campaign creation
Automated deployment to increase accuracy, speed and efficiency of campaign delivery
Management tools provide full control of mobile campaigns
Create and deliver mobile coupons for in-store or on-line redemption
Establish a short code service to build an opt-in database or provide customer service functions
Publish a mobile website to provide customers with access to information and news as they travel